Hi Everyone, Liz here (+1 662 830 8246, firstname.lastname@example.org)
How does dirty air and environmental pollution affect our skin?
Fine dust particles penetrate directly into our pores and accelerate the natural aging processes of our skin. Day after day, year after year, pollution is increasingly affecting the appearance of our skin. SPF sun protection has long been stressed as a crucial step in our daily skincare routine, but we’re only just beginning to understand the benefits of anti-pollution skin care products that contain antioxidants and barrier ingredients as part of our daily skin care routine.
Pollution has been recognized as the number one cause of skin damage and aging. Particulate matter primarily arising from the toxic air from exhaust fumes, cigarette smoke and heavy metals and wreak havoc on our complexions as they penetrate the surface of both our lungs and skin. These external aggressors weaken the skin’s natural barrier defense and they exert a damaging effect partly because of their intrinsic nature, but also because they act as ‘carriers’ for other toxins such as bacteria, carcinogens, acids, organic particles and metals. All of this makes our skin more prone to the occurrence of wrinkles, dehydration, dullness, unevenness, premature aging, pigmentation, eczema and sensitivity.
As pollution problem gets worse, we should all be looking for more thorough skin-replenishing products to counteract the visible effects of pollution in its damaging effects.
Some most important rules to follow for protecting your skin from pollution:
Keeping it beautiful, youthful and healthy:
The most important skincare protection ingredients that will help combat pollution related skin damage are Antioxidants and Skin Barrier supporting ingredients.
The Antioxidants and Barrier protection and repair ingredients that are present in our products are essential to protect your skin from the urban environment and the pollution damage that it causes in everyday life.
Antioxidants have many benefits for the skin and body as they increase microcirculation, which helps stimulate the skin's self-cleansing, self-healing and self-regenerating ability. They can also reverse some of pollution's side effects by brightening skin and stimulating collagen production to keep our skin looking and feeling firmer. Antioxidants like Superoxide Dismutase (SOD), Vitamin B, C and E along with skin barrier building ingredients like collagen, jojoba, and sea kelp help combat pollution-related damage. Sea kelp, available in some EGF Serums, is incredibly beneficial for moving toxins through the body, stimulating circulation and helping it to become more resistive to the effects of pollution on our skin. It can also soothe the skin and maintain hydration. Superoxide Dismutase (SOD) is one of your body's own methods of fighting free radical attack. Like so many elements of our own biological processes, these abilities break down as we age, but topical application strengthens and reignites them.
Your skin also needs ingredients that will help strengthen its natural barrier. The skin’s natural barrier is essentially a wall of dead skin cells held together by lipids. It functions as a security guard, protecting what’s inside and preventing damage like UV radiation, pollution, bacteria, dirt, and toxins from passing through. The barrier also maintains proper hydration, balances lipid levels, and maintains your natural moisturizing factor. The problem arises when pollution, harsh skincare products, over-cleansing, weather, and hot showers compromise our skin’s natural barrier for most people. That’s why you need to incorporate skincare ingredients that will help maintain the barrier such as Hyaluronic acid. It is a protein found naturally in our skin that is capable of binding 1,000 times its own weight in water. Our Hyaluronic serum packs a ton of skin-boosting benefits, including mega moisture. Try Naked Actives Hyaluronic serum as your best anti-aging serum for effective skin protection results.
The abovementioned key ingredients found in our products directly help block pollution by stabilizing the free radicals and stopping the cell damage that pollution causes to our skin thus helping us to:
Naked Actives has created a line of skincare products with leading dermatologists in the USA that will shield your skin from the environmental pollution with just the right amount of specially formulated ingredients that are included in our best in class value cleanser, moisturizers, and serums to restore and protect your skin from the ever rising stresses of modern urban life.
Stay Healthy Everyone!